The Legend of Zelda: Tears of the Kingdom is Nintendo’s first $70 game, and Doug Bowser, President of Nintendo of America, shared why Nintendo chose to raise the price of this particular game.
“As we look at what the game has to offer, I think fans will find this to be an incredibly complete and immersive experience,” Bowser said in an interview with AP News. “The price point reflects the kind of experience gamers can expect when it comes to experiencing this particular game. That’s not the point.” “A price that we will necessarily have in all our games. It’s actually a fairly common pricing model both here and in Europe or other parts of the world, where the price may vary depending on the game itself.”
Bowser’s statement mirrors what Nintendo has said previously on the matter. Shortly after revealing Zelda’s $70 price tag, Nintendo confirmed that it determines the “suggested retail price of any Nintendo product on a case-by-case basis.”
Tears of the Kingdom is currently the only $70 game on Nintendo’s publishing slate, with Bayonetta Origins: Cereza and the Lost Demon and Advance Wars 1+2: Reboot Camp listed for $60. Even Pikmin 4, which will launch after Nintendo releases Zelda at $70, will retail for $60.
Unfortunately, Zelda will not be at PAX East later this week. Nintendo confirmed to the newspaper Boston Herald that while the company will be at the show, “The Legend of Zelda: Tears of the Kingdom will not be shown at PAX East 2023,” instead, Nintendo will likely bring Bayonetta Origins: Cereza and the Lost Demon and Advance Wars 1+2. : Reboot Camp for the event.
The Legend of Zelda: Tears of the Kingdom will be released for Nintendo Switch on May 12, 2023.