Prince William has backed his wife Kate Middleton to launch the new ‘Shaping Us’ campaign.
Kate received support from William as he attended a pre-campaign launch event, hosted by the Royal Foundation Center for Early Childhood, at BAFTA on Monday.
The Prince of Wales accompanied his wife to the event, alongside the Princess’ team of celebrity ambassadors, including radio DJ Ferne Cotton and podcaster Giovanna Fletcher.
A 90-second clay film has also been released, illustrating how a girl’s development from zero to five is shaped by interactions and her environment, and will be shown in cinemas from Friday.
Later, the couple shared adorable photos from the event on social media.
The future queen consort said on Twitter: “Only a few hours left until the start of the Shaping Us campaign…
“Wonderful to bring together some of those who have followed the early childhood journey from the beginning, alongside some new faces, for a very special film preview at the heart of #ShapingUs.”